top of page


Global Games, Global Sounds: Key Takeaways from Leaders Week London
Matthew Gutknecht, APM Music's Vice President of Sports Entertainment 3,000 senior executives from the global sports business industry...

Ezra Broder
Oct 82 min read


APM Office Hours - Fall/Winter Sports
This week, APM hosted another addition of its Office Hours webinar for fall and winter pro sports. We discussed practical tips on how to...
ropperman6
Oct 21 min read


APM Office Hours...College Athletics Edition
APM recently hosted the Office Hours – College Athletics Edition webinar, where we walked through tips and best practices for finding the...
ropperman6
Aug 193 min read


Social Media Innovation Showcased at Gondola Sports Summit
The second annual Gondola Sports Summit (May 20-21, 2025) was all about building community in the world of social media. Held in Denver,...

Ezra Broder
May 282 min read


NFL Schedule Release 2025: How Music Set the Mood Across the League
There are two kinds of people in this world: those who watch NFL schedule release videos and those who don't know joy. This annual...

Ryan Opperman
May 202 min read


Music Behind the Moment: How the Sharks DJ Scored 'Jumbo' Joe Thornton's Jersey Retirement Ceremony
The 1990s. Life is tough as an NHL expansion franchise. Throughout their early years, the San Jose Sharks were fixtures at the bottom of...

Ryan Opperman
Mar 42 min read


New Music Library, RIVAL, Brings Their A-Game in Producing Music for Sports
The spectacle of sports is best delivered on a platter of sounds that capture all the excitement and the drama that only competition can...
Ted Reyes
Feb 261 min read


What Does a New MLS Kit "Sound" Like? Teams Find Out with APM.
MLS Kit reveals are becoming the latest social media trend among the teams.
Check out some of the best videos that feature APM Music.

Ryan Opperman
Feb 211 min read


Super Bowl LIX Stories: How the Philadelphia Eagles Used Content to Captivate Fans
Saquon Barkley has a flair for the dramatic. Throughout his tenure with the New York Giants, his big-play potential captured the hearts...

Ryan Opperman
Jan 282 min read


WATCH: APM Music and ESPN Team Up to Mashup the Monday Night Football and The Simpsons’ Theme Songs
You thought you’d heard it all. In a one-of-a-kind musical crossover, APM Music and ESPN “Simpson-ized” the iconic theme song of Monday...
Ted Reyes
Dec 9, 20243 min read


'The Simpsons' Cross Over to ‘Monday Night Football’ Tonight on ESPN+ and Disney+
One of the biggest crossover events in pop culture is happening tonight as The Simpsons enter the world of ESPN's Monday Night Football ...

Jack Eagan
Dec 9, 20242 min read


Behind the Scenes: APM Music and ESPN Recreate the 'Monday Night Football' Theme with Help from The Simpsons
What happens when you blend two iconic and instantly recognizable TV themes with vastly different sounds and instrumentations? APM Music...
Sarah Scarlata
Dec 5, 20243 min read


How the Los Angeles Dodgers Tell their Stories Through Videos and Music
The World Series dust has settled, and the Los Angeles Dodgers (hopefully) have recovered from the parade earlier this month....

Jack Eagan
Nov 22, 20242 min read


'Sweet Victory': Why the Bubble Bowl Classic has Become a Cincinnati Bengals Tradition
Ever since their magical 2021 turnaround season, the Cincinnati Bengals have quickly become one of the brightest and most marketable...

Ryan Opperman
Nov 19, 20242 min read


2024 World Series: Sports Creatives Know APM Music
"Oh nice, the yankees use APM!" This call out from one of our friends at the University of Florida Athletics had to be highlighted even...

Jack Eagan
Nov 4, 20242 min read


How to License Music with APM Sports
So, you're wondering how to license music for your sports content? If you’re reading this, you’re probably on the hunt for some amazing...

Ryan Opperman
Oct 25, 20242 min read


Stop By and Say Hi at Sports Creative Community Meetup in New York!
Coming in hot! APM Music Sports will be attending the Sports Creative Community Meetup in New York on Thursday, November 21 starting at...

Ryan Opperman
Oct 22, 20241 min read


Catch APM Music Sports in New Orleans on November 6th and 7th!
You heard it! APM Music Sports will be in New Orleans in November! Vice President of Sports Entertainment Matthew Gutknecht will be at...

Ryan Opperman
Oct 17, 20241 min read


APM Music Highlighted in The Athletic's Feature on the Music Behind NFL Broadcasts
APM Music has been hyping up crowds, driving highlight reels, building tension on teasers, and so much more since it began dabbling in...

Jack Eagan
Oct 16, 20241 min read


APM Sports: The Top Ten NFL Films Music Library Tracks
As Hank Williams Jr. was known to say, “are you ready for some football?” Opening day for the NFL is fast approaching on September 5, and...
Sarah Scarlata
Aug 28, 20242 min read
bottom of page